HOW STRONG ARE YOUR DIGITAL MARKETING SKILLS?

Stay relevant and future proof our careers. The Digital Skills Tool helps you tounderstand your Digital Skills Competence Level in different areas of the European Digital Competence Framework.

Test your digital skills

Why Test Your DIGITAL
MARKETING SKILLS?

Digital skills are important for working, studying, accessing services and buying products, or keeping in touch with friends and family. Take his test to learn more about your digital skills, discover what your level is and take the next step to improve them.

90%

of jobs currently require digital skills.

Test your digital skills

Which Competence Areas Will Be Tested?

Search Engine Optimization

You will be tested on the techniques and key concepts needed for enhancing a website’s position and ranking on search engines. This also includes being able to create your website’s content, mobile optimization and how these can improve your website’s performance.

Search Marketing (PPC)

You’ll be tested on the fundamental elements of paid search campaigns and the journey visitors take from when they type a search phrase relevant to your business. This also includes the cornerstone of everything to do with paid search - Keywords, Ad structure and Landing Pages. Participants will also be tested on how to distinguish the difference between paid search and organic.

Social Media Marketing

You’ll be tested on the set of skills needed to effectively engage with your target audience across a diverse range of social media platforms such as TikTok, Facebook, LinkedIn, Instagram, and Snapchat. This also includes being tested on selecting and prioritising different goals for your customers, products, and services, as well as recognising the different social media communication styles that apply to different audiences.

Email Marketing

You’ll be tested on the key concepts of how email marketing can enable you to develop the knowledge and practical skills used to build effective email campaigns. You’ll also be tested on how to recognize the role of various email delivery techniques as well as the importance of balancing frequency and volume of email sends.

Digital Display and Video Advertising

You’ll be tested on the key concepts involved in digital display and video advertising. Participants will also be tested on their knowledge of creating and the distribution of different types of digital display and video campaigns and how you optimise campaign performance.

What else can you do?

Record your digital skills

After completing the test, you will be able to add your digital skills to an online profile or a CV. Don’t miss the chance to highlight your digital skills!

Receive your suggestions

Get matching suggestions of courses and learning opportunities based on your test results and take your digital skills to the next level!

Discover your learning roadmap

Explore learning paths that help you understand which digital skills you should focus on and guide you on how to improve them to reach your goal.

Test your digital skills

Your Frequently Asked Questions

Here are most of the frequently asked questions and even more information about what is covered on Postgraduate Diploma in Digital Marketing. If you have a question that you can’t find the answer to, please give our customer service a call on +44 (0)203 770 9302 or WhatsApp on +44 77 2719 0609 or drop us an email at info@londonschoolofdigitalmarketing.com

The Postgraduate Diploma in Digital Marketing course is for anyone at any level of skills or experience with an interest in creating engaging social content to raise awareness, ranking websites high on search engines for relevant keywords using seo techniques, using social apps to promote a business, advertising and data analytics on different platforms including Google, YouTube, Social Media platforms and an interest in pursuing a digital marketing career.

The Postgraduate Diploma in Digital Marketing course is designed for professionals seeking to drive business growth and commercial success. Designed by The London School of Digital Marketing, the Postgraduate Diploma upskills attendees by providing a deep understanding of Digital Marketing and the latest thinking in Digital Strategy, Customer Experience (CX), Search Marketing, Social Media, and Data Analytics. In addition, participants will build and refine their skills in data-driven decision-making, business strategy, and leadership, which are essential for success in the ever-evolving digital landscape.

The course is suitable for career changers, PR professionals, sales professionals, marketing executives, those in charge of business branding, or anyone willing to learn the skills, techniques and practically apply these skills to promote a business online.

Career backgrounds of participants will vary and include individuals looking to upskill their digital marketing skills, entrepreneurs or business owners who want to learn how to market their brands, and sales professionals wanting to understand online selling and work more cross-functionally with their team.

To be awarded an industry recognised postgraduate diploma from London School of Digital Marketing indicates you have digital marketing skills and now capable of building digital marketing strategies from scratch. These are two in demand essential qualities in the workplace and as a business owner. Gaining The Postgraduate Diploma certificate opens more doors for participants and helps in improving the chances of finding the job you want.

To an employer, a postgraduate diploma in digital marketing will validate that you are trained on the most current possible digital marketing strategy, tools, methodologies, and best practices. Your certification will indicate that you have a deep understanding of the latest digital marketing practices and strategies. You will also possess the skills and knowledge required to transition into a senior management role in a range of industries and take on the challenges of the constantly evolving digital media landscape. This Postgraduate Diploma in Digital Marketing turns professionals like you into digital marketing leaders who can drive success through innovative and effective marketing strategies.

If you have no professional experience, this Postgraduate Diploma in Digital Marketing should be enough on its own to get you a good quality job. Learning the fundamentals of digital marketing can also be valuable in related fields such as graphic design, sales or web development, so this course could potentially help to get you a job even if digital marketing is not your primary professional focus.

The Postgraduate Diploma in Digital Marketing will help to improve your digital marketing knowledge, search marketing, strategy & planning and content research delivered by industry skills experts. This will help you get promoted, or even increase your chances to start a whole new career.

The Postgraduate Diploma in Digital Marketing costs £9,795 to study. The cost includes all course content and the examination/assignment fee.

Experience is not a must, and anyone can apply for The Postgraduate Diploma in Digital Marketing. The objective of this of the course is to upskill you to reach your full potential with the aim to training you on the techniques of promoting or raising awareness of products or services of a business using social media platforms, digital channels. This will certainly kickstart your exciting career in social media marketing.

If English is not your first language, you may be required to show proficiency in English. An IELTS English Language Test level of 6.5 overall or equivalent is the minimum requirement.